// Book comparison

The Design of Everyday Things vs Think Again

Which should you read? A side-by-side comparison of The Design of Everyday Things by Don Norman and Think Again by Adam Grant.

At a glance

The Design of Everyday Things Think Again
Rating ★ 4.9/5 ★ 4.9/5
Pages 368 320
Reading time ~9.2 h ~8.0 h
Published 1988 2021
Author Don Norman Adam Grant
Category Marketing & Sales Leadership
Publisher Basic Books Viking

Choose The Design of Everyday Things if…

  • You're interested in marketing & sales.
  • You want the higher-rated book (4.9/5).

Choose Think Again if…

  • You're interested in leadership.
  • You prefer a shorter read (~8.0 hours).
  • You want the more recent perspective (2021).

Key takeaways — The Design of Everyday Things

  • Bigyang-diin ang Discoverability at Feedback, upang malinaw na maipakita ng bawat elemento ng produkto ang tungkulin nito at agad na magbibigay ng kumpirmasyon sa aksyon ng gumagamit.
  • I-align ang disenyo ng iyong produkto sa Modelong Mental ng User, na kinikilala na nakikipag-ugnayan ang tao sa teknolohiya batay sa kanilang mga nakaraang karanasan at intuitibong analogies.
  • Gamitin ang Constraints bilang Estratehikong Panangga, na sadyang nililimitahan ang mga pagpipilian ng user upang maiwasan ang malubhang pagkakamali at gabayan ang customer sa pinakamabisang landas tungo sa tagumpay.
Read full The Design of Everyday Things summary →

Key takeaways — Think Again

  • Isabuhay ang Scientist Mindset sa pamamagitan ng pagtrato sa iyong mga estratehiya bilang mga hypothesis na kailangang patunayan at subukan laban sa bagong datos at feedback mula sa merkado.
  • Paunlarin ang Kumpiyansang Pagpapakumbaba, na kinikilala ang limitasyon ng iyong kaalaman upang manatiling bukas sa mas magagandang ideya at mas tumpak na stratehikong pananaw mula sa iyong koponan.
  • Magpatibay ng isang Kultura ng Rethinking sa loob ng iyong team sa pamamagitan ng gantimpalaan ang 'kagitingan na magkamali' at hikayatin ang regular na pagtatanong sa mga nakagawian ng organisasyon.
Read full Think Again summary →

The verdict

If you want the higher-rated, more acclaimed read, start with The Design of Everyday Things. If you specifically need leadership, Think Again is the better fit. Both summaries are free — no signup required.

❓ FAQ

Is The Design of Everyday Things or Think Again better? +

The Design of Everyday Things has the higher reader rating (4.9/5 vs 4.9/5), but "better" depends on your goal. The Design of Everyday Things focuses on marketing & sales, while Think Again focuses on leadership. See the verdict below.

Which is shorter, The Design of Everyday Things or Think Again? +

Think Again is shorter (320 pages, ~8.0 hours) compared to The Design of Everyday Things (368 pages, ~9.2 hours).

Should I read The Design of Everyday Things or Think Again first? +

If you want the quicker, higher-rated read, start with The Design of Everyday Things. Otherwise read whichever matches your current goal — both summaries are free on BookHubs.